
Innovation:
Best Innovative Haircare Formula
Kategorija: Consumer Product
Producs:
Essence of Innovation:
An intensive hair lotion featuring an innovative formula developed to help reduce hair loss and promote new hair growth. Formulated with aminopyrrole and melatonin, it also contains placental extract, niacinamide and an amino acid complex. Aminopyrrole is encapsulated in liposomes to provide targeted 6.7% intrafollicular delivery, helping strengthen and thicken the hair and improve its anchoring within the follicle. Melatonin, a powerful antioxidant, helps prolong the hair growth phase and reduce the intensity of hair loss. Placental extract and the amino acid complex provide nutrients required for keratin synthesis, supporting hair strength and shine. Niacinamide helps regulate sebaceous gland activity while supporting hydration of the scalp and hair.

Product Description:
DSD de Luxe 9.4 Aminopyrrole + Melatonin Lotion is an intensive scalp lotion developed to provide a comprehensive approach to hair loss. Its formula helps stimulate hair follicle activity, promote hair growth and density, strengthen hair roots and maintain an optimal scalp environment. The active ingredient complex helps support the anagen, or active hair growth phase, while providing antioxidant protection and helping reduce processes associated with premature hair ageing.
Key benefits: promotes hair follicle activity, stimulates hair growth, helps increase hair density and strengthen hair roots, supports the anagen growth phase and provides antioxidant protection.
The formula is based on Follicular Copirrol, encapsulated in a liposomal delivery system. This technology promotes targeted delivery of the active ingredient to the hair follicle area and improves its bioavailability. The formula is complemented by melatonin, niacinamide, placental extract and an amino acid complex, which work synergistically to help maintain the functional activity of hair follicles and an optimal scalp condition.
Scalp massage during application additionally stimulates microcirculation, promoting the delivery of oxygen and nutrients to the hair follicles.
Effects:
Hair growth-stimulating, follicle-strengthening, antioxidant, moisturising, softening and protective effects.
Key Active Ingredients:
Follicular Copirrol – 6.7%
A liposome-encapsulated active ingredient designed for targeted action in the hair follicle area and to stimulate hair growth processes.
Niacinamide – 1%
Helps maintain the scalp’s protective barrier, promotes optimal skin condition and supports a healthy functional environment for the hair follicles.
Melatonin – 0.0033%
A powerful antioxidant that helps protect hair follicles against oxidative stress and supports the physiological hair growth cycle.
Placental Extract – 1%
A source of biologically active compounds that complements the formula’s revitalising and hair follicle-strengthening effects.
Amino Acid Complex – 2%
Provides essential amino acids for the hair and scalp, helping maintain hair structure, strength and optimal condition.
Directions for Use:
Amount: Apply half an ampoule daily, concentrating primarily on areas with thinning hair and areas affected by increased hair loss. Massage gently into the scalp.
Intensive use: In cases of severe hair loss, use twice daily.
About the Competition:
BALTIC BEAUTY AWARDS 2026 – the Innovation and Excellence Award for the Beauty Industry.
The award was created to recognise the best innovative and sustainable beauty products that are changing perceptions of skin, hair and body care. We recognise brands and companies that introduce unique formulas to the Baltic market, set new trends and inspire the development of the beauty industry.
The products will be evaluated by industry experts, and the winners will be announced on 6 November at the “Baltic Beauty” exhibition. The product will also be eligible for the Audience Award, based on voting via social media.
The organisers of “Baltic Beauty Awards” are the international exhibition organiser “BT 1” and E-Beauty.lv, the Latvian beauty industry information portal.
