
Innovation:
Best Innovative Skincare Formula
Kategorija: Consumer Product
Product:
Essence of Innovation:
The innovation behind APICEUTICALS PROPOWAX™ Antioxidant Body Lotion is based on the patented PROPOWAX™ “Living Honeycomb” technology, in which a propolis-enriched honeycomb matrix functions as a gradual-release system for biologically active phenolic, polyphenolic and terpene compounds. Its synergy with organic honey and propolis, unrefined passion fruit and sweet almond oils, shea butter and aloe provides comprehensive antioxidant and moisturising action, helping strengthen the skin’s protective function, reduce the effects of oxidative stress and improve skin elasticity.

Product Description:
The innovation behind APICEUTICALS PROPOWAX™ Antioxidant Body Lotion is based on the patented PROPOWAX™ “Living Honeycomb” technology, in which a propolis-enriched honeycomb matrix functions as a gradual-release system for biologically active phenolic, polyphenolic and terpene compounds. Its synergy with organic honey and propolis, unrefined passion fruit and sweet almond oils, shea butter and aloe provides comprehensive antioxidant and moisturising action, helping strengthen the skin’s protective function, reduce the effects of oxidative stress and improve skin elasticity.
Product Description:
APICEUTICALS PROPOWAX™ Antioxidant Bodycare Duo is a two-step body care ritual comprising a 300 ml antioxidant shower gel and a 300 ml antioxidant body lotion. It is designed for body skin exposed daily to pollution, UV-induced oxidative stress, climatic factors, frequent cleansing and moisture loss. Unlike conventional body care, this system combines cleansing, hydration and antioxidant protection in a single comprehensive regimen.
Both formulas are based on PROPOWAX™ — Apiceuticals’ patented “Living Honeycomb” technology. The shower gel contains a visible real propolis-enriched honeycomb, while the body lotion incorporates a honeycomb matrix directly into its formula. Unlike a conventional propolis extract, PROPOWAX™ functions as an active ingredient delivery system: biologically active compounds from propolis, including phenolic and terpene components, are gradually released into the formula throughout the product’s use. Independent third-party testing confirmed the highest antioxidant activity in the world among the cosmetic products evaluated, while the invention underlying the technology was granted a US patent in 2026.
Both formulas combine three organic bee-derived active ingredients. PROPOWAX™ provides the patented antioxidant technology, organic honey helps attract and retain moisture, while naturally occurring polyphenolic compounds in organic propolis help strengthen the skin’s antioxidant defences and maintain skin comfort.
The honey-like gel texture transforms into silky-soft foam upon contact with water, gently cleansing the skin while helping maintain its moisture balance. Glycerin, honey and Melissa officinalis flower extract complement the antioxidant cleansing base.
The nourishing, fast-absorbing and non-greasy texture helps retain moisture and improve skin elasticity without leaving a heavy feel. Organic honey attracts and retains moisture, propolis supports the skin’s natural protective function, while unrefined passion fruit oil provides omega fatty acids and vitamins. Sweet almond oil softens the skin and helps maintain its elasticity, while shea butter and aloe nourish, soothe and help preserve skin firmness.
Together, the two formulas create a comprehensive antioxidant and hydrating body care ritual that helps protect the skin against environmentally induced oxidative stress, leaving it smoother, softer and more radiant.
Both products have been dermatologically tested on sensitive skin. Under test conditions, no cases of skin irritation, redness or swelling were observed (0%). The products are not tested on animals and are formulated without SLS, SLES, parabens, silicones or added sodium chloride.
The ritual is complemented by Woods of Arcadia — Apiceuticals’ signature warm fragrance with distinctive woody notes. The Bodycare Duo is made in Greece and combines a family beekeeping tradition dating back to 1981 with patented bee-derived active ingredient technology. With regular use, the skin becomes intensely hydrated, smoother, firmer and more elastic, while acquiring a radiant and healthy appearance.
Directions for Use:
Step 1 – Cleansing: Apply 2–3 teaspoons of the Antioxidant Shower Gel to wet skin. Lather and gently massage into the skin using circular motions, then rinse thoroughly with warm water. Gently pat the skin dry, leaving it slightly damp.
Step 2 – Hydration and Protection: Warm a coin-sized amount of the Antioxidant Body Lotion between your palms and gently massage into the body using circular motions until fully absorbed. Use daily, preferably immediately after showering, to help retain skin moisture.
About the Competition:
BALTIC BEAUTY AWARDS 2026 – the Innovation and Excellence Award for the Beauty Industry.
The award was created to recognise the best innovative and sustainable beauty products that are changing perceptions of skin, hair and body care. We recognise brands and companies that introduce unique formulas to the Baltic market, set new trends and inspire the development of the beauty industry.
The products will be evaluated by industry experts, and the winners will be announced on 6 November at the “Baltic Beauty” exhibition. The product will also be eligible for the Audience Award, based on voting via social media.
The organisers of “Baltic Beauty Awards” are the international exhibition organiser “BT 1” and E-Beauty.lv, the Latvian beauty industry information portal.
