Nomination:

Innovation by Baltic brands

Produkts:       

APIMI Intensive Face Mask with Royal Jelly                 

Essence of Innovation:

APIMI Intensive Face Mask with Royal Jelly is an innovative cosmetic product that combines natural bee-derived active ingredients with a modern approach to skincare. Its key active ingredient is royal jelly – a biologically active natural substance with a high concentration of amino acids, vitamins, minerals and enzymes that promotes collagen synthesis and skin renewal, helps reduce the appearance of wrinkles and soothes irritated skin. The formula is based on honey, which moisturises, helps open pores and soothe the skin, while propolis particles provide antibacterial and anti-inflammatory benefits.

This innovation strengthens the use of Latvian beekeeping products in cosmetics, promotes the use of locally sourced ingredients and creates a competitive product for both the Latvian and export markets.

Product Description:

APIMI Intensive Face Mask with Royal Jelly is a multifunctional mineral clay mask that combines deep cleansing, gentle exfoliation and intensive skincare in a single product. Its unique formula combines honey, two types of clay, royal jelly and fine particles of natural propolis, providing effective yet gentle skincare.

The formula is based on honey, which acts as the base ingredient and helps maintain the skin’s moisture balance, open pores and soothe the skin. Together with fine propolis particles, honey provides powerful antioxidant, antibacterial and anti-inflammatory properties.

Fine propolis particles create a gentle exfoliating effect, helping remove dead skin cells, cleanse pores and refine skin texture. The skin becomes smoother and better prepared for the absorption of active ingredients.

Royal jelly is one of the most valuable bee-derived bioactive ingredients. It is rich in amino acids, vitamins, enzymes and other biologically active compounds that help maintain the skin’s moisture balance, promote collagen synthesis, support skin renewal processes, improve elasticity and help reduce signs of ageing. At the same time, it helps soothe sensitive and irritated skin.

The combination of red clay and white clay (kaolin) provides effective yet gentle skin cleansing. The clays absorb excess sebum and impurities while enriching the skin with minerals. The mask is particularly suitable for dull, tired and mature skin, helping restore freshness, firmness and natural radiance.

APIMI Intensive Face Mask with Royal Jelly was created to combine the power of nature with modern cosmetic formulation. The product incorporates some of the most valuable ingredients from Latvian beekeeping and offers an effective and sensorially pleasant skincare experience that simultaneously cleanses, revitalises and intensively cares for facial skin.

Key Benefits:

• deeply cleanses pores and absorbs excess sebum;
• gently exfoliates the skin with naturally derived, finely ground propolis particles;
• intensively nourishes and moisturises with honey;
• promotes skin renewal and collagen synthesis with royal jelly;
• improves skin elasticity and firmness and promotes a healthy, radiant-looking complexion.

Directions for Use:

1. Take the product from the jar with dry hands and apply to cleansed, dry facial skin.
2. Leave the mask on for 5–15 minutes.
3. For an exfoliating effect, wet your hands with warm water and gently massage the mask into the skin using circular motions.
4. If an exfoliating effect is not desired, simply rinse the mask off with warm water. Gently pat the skin dry with a towel.
5. Follow with a face cream.

Use the mask 1–2 times per week.

It is recommended not to use the mask while bathing. Small propolis particles tend to adhere to surfaces, so after use, we recommend cleaning the sink or other surfaces immediately.

Friendly reminder: This product contains bee-derived ingredients (honey, propolis and royal jelly). If you have a known allergy or hypersensitivity to bee products, it is recommended to perform a patch test on a small area of skin before use. If irritation, redness or any other adverse reaction occurs, discontinue use immediately.

About the Brand:

APIMI is a Latvian cosmetics brand that develops and manufactures body care cosmetics based primarily on active ingredients derived from bee products, including honey, beeswax, propolis and royal jelly, combined with Latvian plant extracts to create effective, high-performance formulations.

The name APIMI originates from a combination of words: “Api” refers to an Egyptian bee deity or is an abbreviation of apitherapy (the use of bees and bee products for therapeutic purposes), while “MI” represents the first initials of Madara and Ieva, the sisters who founded the company.

APIMI’s philosophy is to create natural cosmetics based on the inherent properties of bee products, combined with a modern approach to skincare and contemporary technological solutions.