
Innovation:
Baltijas valstu zīmolu inovācija/ Innovation by Baltic brands
Product:
Essence of innovation:
Vetra Skincare Hydrating Spray redefines the concept of a facial spray, leveraging Vetra’s philosophy of skin longevity and anti-aging. It combines advanced biotechnology with a multi-functional leave-in that supports long-term skin health and resilience. The innovative formula combines Nectaria Lithops bioactives, a multi-level hydration system, niacinamide, birch sap, fermented actives and botanical antioxidants to optimize the skin’s microenvironment, strengthen the skin barrier, enhance radiance and promote naturally healthy, balanced skin in one easy daily ritual.

Description:
Vetra Skincare Moisturising Mist is an advanced facial mist developed within Vetra’s pro-age philosophy of skin longevity, designed to support resilient, healthy-looking skin throughout all life stages. It combines biotechnology, fermentation science, and carefully selected actives to deliver high-performance hydration in a lightweight, multifunctional formula.
Formulated for modern lifestyles, it absorbs instantly with no residue and can be used throughout the day on bare skin or over makeup to refresh, hydrate, and restore radiance. It supports barrier function, moisture balance, and overall skin vitality in a single step.
At its core is Nectaria Lithops®, a bioactive inspired by the survival mechanisms of the Lithops plant. It is designed to support the skin microenvironment by enhancing hydration processes, improving microcirculation, and helping promote a healthier-looking, more radiant complexion.
A multi-level hydration complex combines Hydrolysed Hyaluronic Acid, Sodium Hyaluronate, and Pentavitin®, delivering both immediate and sustained hydration while supporting elasticity, barrier integrity, and skin smoothness.
Niacinamide (Vitamin B3) helps strengthen the skin barrier by supporting ceramide and lipid synthesis, helping to balance sebum, improve tone, and protect against environmental stressors including UV- and blue light–induced oxidative damage.
Birch Sap (Betula Alba Juice) provides a nutrient-rich source of amino acids, minerals, and antioxidants to hydrate, soothe, and support skin resilience.
Additional bioactives include Kombuchka® (Black Tea Ferment) for improved radiance and skin density, Blueberry Extract for antioxidant defence, Chamomile Extract for soothing benefits, and Fucus Vesiculosus (Seaweed) Extract for hydration and conditioning.
Overall, the formula is designed to maintain an optimal skin environment where hydration, barrier support, gentle renewal, and antioxidant protection work synergistically to promote long-term skin health. Vetra’s pro-age approach focuses on enhancing skin function rather than correcting appearance, supporting skin that looks and performs at its best over time.
Key benefits:
Usage:
Use daily, morning and evening, as part of your regular skincare routine.
Shake well before use. After cleansing, close your eyes and spritz evenly over the face, neck, and décolleté Allow the mist to absorb completely before applying serums, facial oil, or moisturiser. If using an exfoliating acid toner, apply the Moisturising Mist immediately afterwards to replenish hydration and support the skin barrier.
The mist can also be applied throughout the day, either under or over makeup, whenever the skin feels dehydrated, tight, or exposed to environmental stressors. Suitable for all skin types and ideal for everyday use as part of a skincare routine focused on maintaining long-term skin health and longevity.
About the VETRA Brand:
VETRA is a contemporary skincare brand created in Estonia, built around a pro-age philosophy that focuses on supporting skin health, resilience, and natural balance at every stage of life. The brand combines naturally derived ingredients with advances in modern cosmetic science and clinically supported active ingredients, with particular emphasis on strengthening the skin barrier, maintaining optimal hydration levels, and supporting the skin’s natural regeneration processes.
VETRA advocates a thoughtful, effective, and streamlined approach to skincare, developing multifunctional formulas tailored to different skin needs. The brand combines efficacy with sustainability principles, including the use of vegan ingredients.
Sustainability is an integral part of VETRA’s identity. The brand uses vegan ingredients and collaborates with manufacturing partners that utilize geothermal and solar energy in their operations. The manufacturing facility complies with ISO 9001 quality management standards and ISO 22716 Good Manufacturing Practices (GMP) for cosmetics.
About the Competition:
BALTIC BEAUTY AWARDS 2026 – the Innovation and Excellence Award for the Beauty Industry.
The award was created to recognise the best innovative and sustainable beauty products that are changing perceptions of skin, hair and body care. We recognise brands and companies that introduce unique formulas to the Baltic market, set new trends and inspire the development of the beauty industry.
The products will be evaluated by industry experts, and the winners will be announced on 6 November at the “Baltic Beauty” exhibition. The product will also be eligible for the Audience Award, based on voting via social media.
The organisers of “Baltic Beauty Awards” are the international exhibition organiser “BT 1” and E-Beauty.lv, the Latvian beauty industry information portal.
